Whether you smell good. Whether you’re freshly shaved. Whether you’ve bothered to put on a clean shirt. When you make an effort, your worker knows you’re investing more than just money into the encounter - that you see the meeting as a special occasion.
I still remember I was so pumped in my first booking that the client had to tell me to calm down haha. It felt so easy and natural for me so I kept doing it. But it wasn’t until after several months into it that I fully comprehended the value of what I provide.